FanDuel Group is a subsidiary of Flutter Entertainment plc, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and a constituent of the FTSE 100 index of the London Stock Exchange.

The affiliate earns a commission when their referrals engage with the casino  for instance, by signing up, depositing money, or placing a bet. It's a win-win situation: the casino partner (affiliate) gets rewarded for successful referrals and the casino benefits from new players and increased business.

Sportingbet is a British online gambling operator, owned by Entain plc. The company was listed on the London Stock Exchange and was a constituent of the FTSE SmallCap Index prior to its acquisition by GVC holdings.

Sportingbet Founder. Mark Blandford, a British entrepreneur, is the originator of Sportingbet. He established Sportingbet in 1998. It was one of the first online gambling companies to offer sports wagering, and it quickly grew to become a major player in the industry.